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Evan Gappelberg, CEOInitially, Vacuum Cleaner Market saw a drop in its revenue generation due to the lack of an in-store experience. Just like James, many prefer to buy from brick-and-mortar stores. However, according to the CEO of Vacuum Cleaner Market, using AR technology to assist potential buyers in making purchase decisions has been immensely rewarding. After integrating AR, the company witnessed a 30 percent increase in dwell time, while sales grew by 300 percent in one week. The ‘deus ex machina’ that helped Vacuum Cleaner Market achieve this remarkable feat is NexTech AR Solutions[CSE:NTAR] [OTCQB:NEXCF].
Only a year old, NexTech has already proven itself as a unique force-multiplier for e-commerce optimization. The main friction point of AR implementation has been limited access to the technology for e-commerce and e-learning. NexTech addresses this by democratizing AR solutions. Evan Gappelberg, CEO, NexTech, says, “Implementation of AR facilitates a seamless transaction between customers and businesses. And our goal is to make AR technology available to masses by democratizing it.” Another long-standing myth that NexTech debunks is the need for mobile apps to experience AR.
NexTech’s web-enabled, plug-and-play AR solution is capable of seamlessly integrating with any browser or website through APIs.
AI and predictive analytics are two of the key differentiators for NexTech. Through AI, the AR solution helps customers find products more efficiently while predictive analytics aids customers by offering them custom purchase suggestions according to their shopping pattern. Simultaneously, the solution’s experience API (xAPI) presents businesses insights into the features of AR that users access the most, including when and where. Additionally, to go the extra mile and meet customers’ specific business requirements, NexTech provides customization that lets customers choose the type of AR technology they want to use along with the analytics and dashboard as well.
Implementation of AR facilitates a seamless transaction between customers and businesses. And our goal is to make AR technology available to masses by democratizing it
AI and predictive analytics are two of the key differentiators for NexTech. Through AI, the AR solution helps customers find products more efficiently while predictive analytics aids customers by offering them custom purchase suggestions according to their shopping pattern. Simultaneously, the solution’s experience API (xAPI) presents businesses insights into the features of AR that users access the most, including when and where. Additionally, to go the extra mile and meet customers’ specific business requirements, NexTech provides customization that lets customers choose the type of AR technology they want to use along with the analytics and dashboard as well.
In the global marketplace, currently, the growth of AR technology is at 8 percent CAGR with the projected market value of a staggering $209 billion in 2022. Touted as a fast mover in AR technology, NexTech has already started integrating IBM Watson’s machine learning (ML) algorithms into its AR platform. This will help NexTech offer more features like AI chatbots, facial recognition, body scanning, as well as holograms that know customers’ likes and dislikes. Simultaneously, NexTech is focusing on the integration of AR with e-learning, live demo, and telepresence to expand their market. NexTech’s roadmap and the market predictions currently make the company a perfect choice for businesses that want to leverage AR/VR technology to stay ahead of the competition.
Nextech3D.ai Launches AI AD Network for Its Event Tech Platform Map DCEO to Demo Ad Network in Livestream TODAY at 2 p.m. ET
Monday, December 11, 2023
TORONTO - Nextech3D.AI (OTCQX: NEXCF) (CSE: NTAR) announces the launch of its "Boost Program" for AI digital ads, in its mobile app for trade show and event organizers. The Map D platform already supports approximately 500+ events annually, with over 50,000 exhibitors and over 1 million+ attendees. With the new in-app AI ad network being marketed to existing customers, the Company now has the potential to generate $10-$20 million in additional annual revenue with 80% margins up from the $1 million the platform currently generates. The Company is already in the market and having early success, with multiple shows already signed up for the AI ad network. The Company expects to see substantial growth and additional revenue starting in Q1, 2024.
Evan Gappelberg, Nextech3D.ai CEO commented, "This AI ad network has the potential to disrupt the $50 billion events industry by offering a first of its kind marketing platform built for exhibitors, driving more booth traffic and sales at the actual event itself." He continued, "We have been seeing great enthusiasm and early success, and we are building this with a Facebook (Meta), LinkedIn ad network business model which has tremendous upside potential, especially when you offer within the same app our augmented reality wayfinding from our partnership with ARway".
Major Benefits
Increased Traffic: Drive more visitors to booths
• +45% increase booth traffic from attendees using the Map D app
• 3x more inquiries and demo requests from in-app engagement
Enhanced Visibility: Making Brands Unmissable
• 70% of Map D app users recall featured exhibitor brands
• 2.5x higher brand recognition compared to non-featured exhibitors
Targeted Exposure: Reaching Ideal Customers Seamlessly
• 80% match rate between in-app users' interests and targeted exhibitor promotions
• +55% increase on engagement rate on tailored in-app placements and notifications
Key Features of the Map D Boost Program:
Self-Serve Portal (Coming Soon): A user-friendly portal is in development, empowering exhibitors to purchase Boost banners independently. Expected completion by mid-January.
Cost-Effective: Starting at $250 per banner/day at a show, participants gain entry to the program, securing a Boost banner within the mobile app to boost visibility and increase booth traffic.
Future Developments: Ongoing efforts are dedicated to introducing additional features that will allow exhibitors to further invest in higher-tier ads from $250-$2500.
Nextech3D.ai envisions the Map D Boost Program as a game-changer, fostering a dynamic environment where exhibitors can maximize their presence and show managers can effortlessly enhance the overall event experience. With an eye on the future, Nextech3D.ai is committed to evolving the program continuously, ensuring its relevance and effectiveness in the ever-changing landscape of event technology.
Company
NexTech AR Solutions
Management
Evan Gappelberg, CEO
Description
Specializes in cross-platform, browser-based, plug and play AR solutions for retail e-commerce and e-learning
